Simply Eat!

Why The World Demanded I Write This Book

Jon Benson I'm Jon Benson, best-selling author of Fit Over 40 and too many other books to list. I have forgotten more about getting lean and fit than most people will ever know. I can put muscle on a twig and strip fat off of anyone who will listen to me. I've read enough books to fill a small library and spent more money on fitness and nutrition seminars, schooling and courses than most people earn in ten years. I know my stuff.

I am also very modest.

Hey, do you want a modest guy or a guy who really CAN deliver the goods? Actually, I am a modest guy — I'm just downright beyond passionate about helping end this "Diet Madness" that has infected everyone from Richard Simmons to Dr. Phil. What is fantastic about Simply Eat! is the 5 Steps will work on Dr. Phil's plan, Richard Simmon's plan, Tom Venuto's plan, Dr. Ornish's plan, a Vegan or Vegetarian plan (you will find me very Vegan-friendly), and any other remotely sane "diet".

The Fat Burning Index Diet


Banta Diet Online is Free

In our 2002 trial, out of 1300 participants 92% lost weight and kept it off for more than a year. Now available online.
  • lose 1 to 11 pounds a week
  • forget about hunger and cravings
  • get energy level you never dreamed of
  • burn not only fat but also unwanted carbs
  • make your diet nutritionally sound
  • eat right for the rest of your life

What does "Banta" mean?

The first low carb diet book ever was written in 1863 by William Banting.
Banting's diet was so successful that 'banting' became a term meaning
dieting.'
In Sweden, 'att banta' still means 'to diet' as you read this...
-> more

A low carb diet can go wrong...

... if you watch only carb grams in your food. It doesn't tell the whole
story. -> more

Success stories

"The thing I was most excited about with this plan was the specifics: eat this, don't eat this. Give me lists and specific plans! The recipes are fabulous, my friends raved about that mashed cauliflower. People are definitely commenting on my changing body.." -- Naomi (more success stories -> click here!

As Banta 2006 book coming soon, Banta Team decided to open its online program for all, free of charge! -> click here to start

TrimLife's Carb Blocker


We all know the typical American eats too many carbohydrates! Most carbs are found in the foods we love to eat the most, like sodas, candy, milk, cakes, yogurt, and table sugar. With that in mind...

TrimLife has developed Carb Control — a NEW all-natural, stimulant-free weight loss formula. It's the perfect way to lose weight & keep it off without complicated diet plans!




TrimLife’s Carb Control contains a specialized formula of ingredients that helps your body control the amount of carbohydrates it uses in order to help you maintain a healthy weight.





The primary ingredient in TrimLife’s Carb Control responsible for this is White Kidney Bean Extract. White Kidney Bean Extract is derived from white kidney beans and plays a vital role in your body’s metabolism of carbohydrates.

White Kidney Bean Extract inhibits the action of alpha amylase, the digestive enzyme that converts starch in carbohydrates to glucose and eventually to fat.

By "neutralizing" alpha amylase, a portion of the carbohydrates you eat are not able to be utilized or used by the body, and are simply passed through your system. In doing so, your body is spared many calories that could have potentially been stored as fat.

In addition to the White Kidney Bean Extract, there are other key ingredients that work to assist your body in regulating blood sugar and promoting healthy weight management.

These ingredients include:

  • Banaba Leaf
  • Vanadium
  • Chromium

The combination of these ingredients creates a carb blocking effect, which will ensure you maximum results from TrimLife's Carb Control.

Click Here! <<>

South Beach Tips - Desserts for All Phases

Sweet Treat and Dessert Guidelines

Delicious desserts can be enjoyed on all Phases of South Beach DietSouth Beach Tips as long as they meet the principles of the plan. A sugary dessert, such as a piece of decadent chocolate cake or buttery cookie, is best saved for a special occasion (like a holiday gathering). When such desserts are going to be on the menu, a smart approach is to eat healthfully throughout the day so when you're faced with the final course, you can enjoy a small portion without guilt. Marie Almon, nutrition director of The
South Beach DietSouth Beach Tips offers this tip: "Take three bites and chew each bite slowly. When you savor each morsel, you'll find that three bites are usually enough to satisfy your desire for something sweet."

Another approach, which is acceptable in all Phases of The
South Beach DietSouth Beach Tips is to satisfy your sweet tooth with an approved Sweet Treat. Some South Beach DietSouth Beach Tips Online member favorites include no-sugar-added Fudgsicles, sugar-free Popsicles, sugar-free gelatin, sugar-free sodas and drink mixes, and sugar-free hard candies and chewing gum. Remember to count all sugar-free treats toward the 75- to 100-calorie daily limit on sweet treats.

One word of caution: Some sugar-free foods contain slow-digesting sugar alcohols, which provide sweetness and texture with fewer calories. However, these additives (look in the ingredient list for words ending in "ol," such as mannitol and sorbitol) can have a laxative effect. Some people are more sensitive to this than others, so take note of your reaction to foods that contain sugar alcohols. The limit on Sweet Treats should also help reduce any side effects.

What is the insulin index?

The insulin index was developed to overcome some of the limitations of the glycemic index, which ranks different foods according to their effect on blood sugar levels.

Normally, the carbohydrate in the food you eat is eventually broken down into sugar. As it enters the blood, the sugar triggers the release of the hormone insulin. Insulin helps to move nutrients from the blood into the cells of your body. >> Click here for the article

Abandoning Atkins, Paleolithic Nutrition, 13 points of Dr. Ornish

The Hungry Brain, "Paleolithic Nutrition," and Obesity Epidemic

Tanya Zilberter, PhD

Are modern chronic diseases - obesity, hypertension, heart disease and diabetes - the result of modern diets that are so radically different from the diet of prehistoric hunter-gatherers?

We humans are what our ancestors ate, but… We humans are strange primates... Click here to read

Abandoning Atkins - Good or Bad News?

Tanya Zilberter, PhD

More than 50% of American low carb dieters have given up and currently only 10% of all dieters adhere to Atkins, South Beach, Zone, and the like. Basing on the findings on 51 U.S. retailers who had devoted shelf space to artificially sweetened soft drinks, analyst Mark Swartzberg concluded that sales of diet colas just introduced by Pepsi and Coca-Cola “are either slow builds or something closer to dead on arrival.”

Is this a bad news? It might be, if... Click here to read

Burn the Fat, Feed the Muscle - How Much to Lose?

QUESTION:

Dear Tom,

I already know you preach losing no more than two pounds per week. But does
this apply to everyone? I'm currently at a 32% body fat level. I was
curious to know if it's ok to lose up to three pounds per week
until I get to a 25%-20% body fat level. Will my body fight against
such a loss? Thanks in advance for your time, knowledge, and response
to this matter.

Sincerely,

Mark D.

ANSWER

It's usually best to aim for one or two pounds per week of weight
loss. This is the recommendation of most legitimate and respected dieticians,
nutritionists, exercise physiologists and exercise organizations such as the
American College of Sports Medicine and I'm in 100% agreement with this guideline.

However, it's definitely ok to lose three pounds per week when you have a
lot to lose. The more you have, the more you can safely lose per week
because fat loss is relative to total body weight. Makes sense, right?

Generally the rule is that it's safe to lose up to 1% of your total body
weight per week, so if you weigh 300 lbs to start, then 3 lbs a week is a
reasonable goal.

But there IS a catch.

What really matters is not how much weight is lost, but how much FAT is lost.
Where did the weight come from? Are we talking about fat weight or lean body mass?

For example, let's take a 260 pound man who has a lot of body fat to lose -
let's call it 32%. With 32% fat, a 260 pounder has 83.2 pounds of body fat
and 176.8 pounds of lean mass. Using this example, let's look at a few possible
scenarios with losses ranging from two to four pounds per week.

Scenario 1:

Suppose our 260 pound subject loses four full pounds instead of the recommended
one to two pounds per week. Is this bad? Well, let's see:

<>If he loses a half a percent of body fat, here are his body composition results:
256 lbs
31.5% body fat
80.6 lbs fat
175.4 lbs lean body mass

Out of the four pounds lost, 2.8 pounds were fat and 1.2 were lean mass.
Not a disaster, but not good either. Thirty percent of the weight lost
was lean tissue.

Scenario 2:

If he loses a half a percent of body fat and only three pounds, here are
his results:

257 lbs
31.5% body fat
80.9 lbs fat
176.1 lbs lean body mass

These results are better. Although he lost less body weight than scenario one,
in this instance, 2.3 pounds of fat and only 0.7 lbs of lean mass were lost.

Scenario 3:

What if he only lost two pounds? Here are the results:

258 lbs
31.5% body fat
81.2 lbs fat
176.8 lbs lean body mass

These results are perfect. Even though our subject has only lost two pounds,
which seems slow, 100% of the two pound weight loss came from fat.

Scenario 4:

Now let's suppose he loses three pounds but he loses more body fat: .8%

257 lbs
31.2% body fat
80.2 lbs fat
176.8 lbs lean body mass

These are the best results of all. When the weekly fat loss is .8%, 100% of
the three pounds lost is fat.

So the answer to the question is yes - it's safe to lose more than two pounds
per week... IF the weight is all fat or at least mostly fat with minimal lean
mass losses.

One thing you should know is that water weight losses sometimes tend to
distort these numbers, especially when you first begin a new nutrition and
training program. It's very common to lose 3 - 5 pounds in the first week
on nearly any diet and exercise program especially those that involve
low carbs. Just remember, its NOT all fat - It's water!

The lean body mass number isn't just muscle. Lean mass reflects all fat
free tissue, including water weight. That's why you shouldn't panic if
you see small drops in lean body mass - some of it is water.

When you lose large amounts of lean mass and/or if your lean mass drops
consistently week after week, that's an indication that you're definitely
losing muscle tissue.

The best advice I can give you is to focus on losing fat, not losing weight.
If you lose three to five pounds per week, and you know it's all fat, no
muscle - more power to you!

Of course the only way to know this is with body composition testing. I recommend
the Accu measure for home self testing as first choice. I suggest using the
Tanita bio-electric impedance analysis scale only as second choice behind
calipers for home self testing because this device gives some funky readings
sometimes.

Even better, get a professional caliper test from an experienced tester at
a health club, or even a water (hydrostatic) or air (bod pod) displacement test.

From literally hundreds of client case studies, I can confirm that it's
rare to lose more than 1.5 - 2.0 lbs of weight per week without losing some
muscle along with it. If you lose muscle, you are damaging your metabolism
and this will ultimately lead to a plateau and weight re-gain.

Lack of patience is one of the biggest mistakes people make when it comes to
losing weight. If you want your weight loss to be PERMANENT, you have to take
off the pounds slowly.

This is one of the toughest lessons that overweight men and women have to
learn - and they are such hard learners. They fight me kicking and screaming,
insisting that they CAN and they MUST lose it faster.

Then you have these terrible TV shows (I won't mention any names like the Biggest
Loser, as I don't want to implicate anyone for their foolishness), and they
ENCOURAGE the masses that it's okay to lose more.

This makes it even harder for those of us who are legitimate fitness and
nutrition professionals because our clients say, "But Tom, look at Joe on
TV - he lost 20 pounds in a week!"

Sure, but do you have any idea what the long term consequences are for Joe? Yes,
that's right - when you lose too much too fast, your odds of gaining every ounce
back - plus a few pounds extra for interest - are about 95% (not to mention
the health and psychological consequences)

Short term thinking, folks... foolish.

I'm telling you... I'm pleading with you... do it the right way. Take pounds off
slowly... the healthy and sensible way and you will never have to take the
pounds off again - they will be gone forever the first time. No more yo-yoing.

If this makes sense to you and you need help with the logical, healthy, sensible,
smart way to take off the fat (while keeping all the muscle), then my Burn the Fat,
Feed The Muscle
program will teach you how. No gimmicks or false promises.
Just the truth - you have to work at it and you have to be patient.
Go to my site to get started - click here NOW!

My very best to you,

Tom Venuto, NSCA-CPT, CSCS
Certified Personal Trainer
Certified Strength & Conditioning Specialist
Fat Loss Coach


Simply Eat!

What Can Simply Eat! Give Me
That Other Books Can't?

In a few minutes you will discover:

  • Why almost everything you have read about "dieting" is wrong
  • "The Key Ingredients" — and why that isn't what you think it is
  • What the number one fat-burner really is (it isn't in a health food store)
  • The one step that 97% of all diet books leave off that is crucial to fat-burning
  • How to think like a lean, fit, healthy person (you DO know they think differently, right?)
  • Why millions yo-yo diet their entire lives and how to put a stop to it forever
  • Why calories are not the answer — and why you should NOT count them
  • What you SHOULD count instead (a lot easier than calories)
  • Five bonus secrets to boosting your fat-burning furnace to maximum heat!
  • One simple tip that costs you nothing yet can immediately curb cravings
  • One fool-proof "works for anyone, anywhere" step to end all confusion about "dieting"
  • What special concerns need to be addressed by athletes
  • The "2Ws" of fat-burning, health-producing fitness
  • And much more - click here to continue!

MediFast

Start losing weight now!


Lose up to 20 lbs. in 30 days with the Medifast 5 & 1 Plan.

Medifast is a healthy diet that makes quick weight
loss simple. With the 5 & 1 Plan, there is no calorie counting, no
points system, no diet pills and no confusion. The Medifast low calorie
diet consists of clinically proven meal replacements designed to help
you lose 2-5 pounds per week.* Medifast is a healthy and low calorie
diet that can help you safely have quick weight loss.

5 Medifast Meals per Day

Over 50 meals to choose from - shakes, bars, drinks, oatmeal, chili,
soups, pudding and more.

1 "Lean and Green" Meal per Day

Lean Meat: 7 ounces of chicken, turkey or fish, or 5 ounces of lean
beef, pork or lamb. Grill, bake or poach meats using non-stick spray.
Salt, pepper, herbs and spices may be added if desired. You may also
use 1 – 2 teaspoons of condiments such as ketchup, mustard or barbecue sauce. For the ultimate in convenience, try our Essential 1 Meals for your meat course.


Salad or Vegetables: Either 2 cups of salad greens (any kind) and up
to ½ cup raw vegetables, or up to 1 ½ cups cooked
vegetables. You may also use 1 – 2 tablespoons of Medifast low-fat or
non-fat dressing.


Never Get Hungry


Because Medifast is a healthy diet, you eat every 2-3 hours, which
results in you never getting hungry or lacking energy. The convenient
prepackaged meals of Medifast's low calorie diet allow you to be
successful with quick weight loss. Drink a minimum of 64 oz. of
non-caloric fluids daily, preferable water. You may stay on the healthy
diet until you have lost your desired weight while you transfer onto
the Weight Maintenance Plan to maintain your weight loss for life.



MediFast
Medifast


Medifast

A Tip a Day!

Every day, you'll have new tips:

  • Diet Tip of the Day
  • Exercise Tip of the Day
  • Muscle Tip of the Day
  • Vegetarian Diet Tip of the Day
  • Vitamin Tip of the Day
  • Women Fitness Tip of the Day
  • Yoga Tip of the Day


  • Click here!

    Zone Diet Tips - Recipes and Leftovers

    Creative Leftovers
    From the Zone Diet

    Never have enough time to cook? Here's an idea: Double the protein portion of your meal so that half the work is done for the next day's meal. Grilling an extra portion of tuna steak, for instance, requires no extra time. Simply allow it to cool, then wrap it up and refrigerate so that it's ready for tomorrow's lunch, perhaps a Salade Nicoise.

    Here is an example of the Zone's twice-is-nice meal-planning method. It's a salmon dish (dinner), followed by a curried eggplant (lunch). Once you get the hang of it, it's easy to create your own leftover meals.

    Day 1: Salmon With Asian Fruity Salsa

    Ingredients
    4 1/2 ounces salmon steak (cook two of these)
    1/2 cup salsa, any heat level
    1/2 cup canned pineapple cubes
    1/2 Granny Smith apple, cored and diced
    1 teaspoon olive oil
    2 teaspoons soy sauce
    1 teaspoon gingerroot, chopped
    1/2 teaspoon dill
    Dash hot pepper sauce

    Instructions
    Brush baking dish with oil, place salmon steak in baking dish. Sprinkle with soy sauce, gingerroot, dill, and hot pepper sauce. Cover and bake in a preheated 350°F oven for 30 to 35 minutes. In a medium bowl, combine salsa and fruit. Place fish on one side of a serving plate and salsa beside it.

    Day 2: Broiled Curried Eggplant

    Ingredients
    1 1/2 cups (1 medium) eggplant
    8 cherry tomatoes
    1 teaspoon olive oil
    Curry, to taste
    Pepper, to taste
    4 1/2 ounces salmon (reserved from Day 1)
    2/3 cup applesauce

    Instructions

    Cut the end off of the eggplant (at the flower side) and then cut into 1/4-inch slices. "Paint" a sheet of aluminum foil with small amount of olive oil. Lay eggplant pieces and halved cherry tomatoes on aluminum foil in preheated broiler. Sprinkle veggies with black pepper and curry to taste. Broil for 2 to 3 minutes, turn eggplant slices with tongs, paint with remaining olive oil, and continue to broil another 2 to 3 minutes. They should turn slightly brown and curl up a bit on the edges. The tomatoes will brown and be quite soft, while the eggplant will become soft and very creamy. Serve with leftover salmon fillet, warmed in the oven or microwave while the veggies are cooking. Have the applesauce for dessert.

    South Beach Tips - Shopping

    Navigating the grocery store can be a challenge if you're new to South Beach Diet

    As a general guideline, stick to the perimeter of the store - it's where you'll find fresh dairy, produce, meat, poultry, and fish. Most of the aisles in between have packaged goods, such as crackers, cookies, canned soups and vegetables, juices, etc. For more specific information on getting through the grocery store, check out our handy tips, below. (Unless noted, you can enjoy the following items on every Phase of The South Beach Diet
    • Produce. Load your cart with a variety of fresh, nutrient-dense, fiber-rich vegetables, like spinach, zucchini, broccoli, tomatoes, carrots (Phase 2), and peppers. Beginning in Phase 2, stock up on fresh fruits, too, including apples, oranges, mangoes, pomegranates, melons, and berries.
    • Dairy. There are many items to choose from in the dairy aisle. For instance, eggs, part-skim ricotta cheese, and low-fat cheese are all considered excellent lean protein choices on The South Beach Diet
      . Low-fat and fat-free milk count toward your daily dairy requirement (two servings per day on Phase 1; up to three per day thereafter), as do plain low-fat and fat-free yogurt and artificially sweetened low-fat and fat-free yogurt (beginning on South Beach DietPhase 2). You can also find unsweetened or artificially sweetened soy milk (choose only those containing 4 grams of fat or less per 8-ounce serving) in the dairy aisle.
    • Meats/Fish/Poultry. Focus your attention on lean cuts of beef and poultry, which include eye of round, ground beef (sirloin, lean, and extra-lean), tenderloin, top loin, and top round, as well as turkey and chicken breast, pork loin and pork tenderloin. Fish and shellfish are also good choices. Get to know your fishmonger — you should aim to eat fish four times a week. (Limit consumption of types of fish that contain high levels of methylmercury, including shark, swordfish, king mackerel, and tilefish.)
    • Frozen Foods. The frozen aisle offers quick-to-cook vegetables (perfect if you're up against the clock) and pre-cooked meats. You can also find soy-based meat alternatives in the freezer section. Look for those that contain less than 6 grams of fat per 2- to 3-ounce servings. If you have a sweet tooth, try frozen fudge bars with no added sugar.
    • Miscellaneous. Other foods to seek out from the middle of the store: nuts (avoid honey-roasted or sweetened varieties), canned light tuna fish, extra-virgin olive oil, sugar-free gelatin, vegetable juice cocktail or tomato juice, sugar-free diet sodas, and sugar-free drink mixes. Beginning in Phase 2, you can also stock up on whole-grain breads and crackers, brown rice, whole-wheat pasta, and low-sugar, high-fiber whole-grain cereals.
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